Mapped, a joint venture between Freshminds Talent and Applied, is committed to protecting your privacy and this Privacy Policy sets out our privacy practices in relation to this website. Please take the time to review this Privacy Policy carefully as it tells you how your personal information will be treated by us. By using the Mapped Site or taking part in our business activities, you unconditionally agree to be bound by this Privacy Policy.

Mapped wants to offer you the best possible online experience. Consequently, additional functions, features, products or services are incorporated into the Mapped Site from time-to-time. This, and our commitment to protecting the privacy of your personal information, may result in periodic changes to this Privacy Policy. As a result, please remember to refer back to this Privacy Policy regularly to review any amendments.

Any questions regarding our Privacy Policy should be directed to Freshminds’ Privacy Policy Manager at


What do we collect and use personal information for?

We collect this information in order to:​

Keep a database of people who would like to take part in online surveys.
Keep you informed of new and existing products
Anticipate any problems with services supplied to you

We will collect and process personal information about you for these purposes (including your name, email address, position, company and telephone number).

If you have chosen to be kept informed of future Mapped news then we will also use the information we collect from you to send you this information. We will not however use any sensitive personal information for this purpose.

Mapped may use a third party data processor or processors to process the information set out above on its behalf. Where it does so, that information will be made available to such data processor(s) purely for the purposes of processing that information on behalf of Mapped in accordance with Mapped instructions and not for any other purpose.

Transferring your personal information outside the European Economic Area

All date is held within the European Economic Area (“EEA”). If we transfer your information outside of the EEA in this way, we will obtain your consent to this and take steps to ensure that your privacy rights continue to be protected.

Log files/IP addresses

When you visit our Mapped Site, we automatically log your IP address (the unique address which identifies your computer on the internet) which is automatically recognised by our web server. We use IP addresses to help us administer the Mapped Site and to collect broad demographic information for aggregate use. We do not link IP addresses to personally identifiable information.

Non-personal information

We may automatically collect non-personal information about you such as the type of internet browsers you use or the site from which you linked to the Mapped Site. You cannot be identified from this information and it is only used to assist us in promoting effective use of the Mapped site. We may from time to time supply the owners or operators of third party sites from which it is possible to link to the Mapped Site with information relating to the number of users linking to the Mapped Site from their sites. You cannot be identified from this information.

Disclosing your information to others

Mapped is a joint venture between Applied and Freshminds. Your information will not be disclosed to anyone who is a non-employee of these organisations.

We may also share your information with other entities within our corporate group. These entities may be based outside the EEA in countries which do not have similar data protection laws to the EEA.

Other than the disclosures referred to in this policy, we will not disclose any personal information without your permission unless we are legally entitled or obliged to do so (for example, if required to do so by Court order or for the purposes of prevention of fraud or other crime).
We will only sell or rent your personal information to a third party as part of a sale of the assets of Mapped, having ensured that steps have been taken to ensure that your privacy rights continue to be protected.

Information about products and services

When registering on the Mapped Site, you will be given the choice to opt-in to receive:

information about future Mapped news
information on recruitment opportunities, services and other related information.

We will only send you this information if you have opted in to receive it. If you wish to stop receiving it at any time, please send an email with the subject heading ‘unsubscribe’ to


We have implemented technology and policies to safeguard your privacy from unauthorised access and improper use and will continue to update these measures as new technology becomes available.

Third party sites

We cannot be responsible for the privacy policies and practices of other sites even if you access them using links from the Freshminds Site and recommend that you check the policy of each site you visit.

In addition, if you linked to the Mapped Site from a third party site, we cannot be responsible for the privacy policies and practices of the owners or operators of that third party site and recommend that you check the policy of that third party site and contact its owner or operator if you have any concerns or questions.

Contacting us

If at any time you would like to contact us with your views about our privacy practices, or with any enquiry relating to your personal information, you can do so by sending an e-mail to us at